Makeup

Easy-to-apply soft powder blush that adds a natural shimmer
Brushes on for a natural-looking color
Soft, blendable cheek color that comes in an easy-to-carry compact

SHOW OFF YOUR BEST SELF: Lightweight concealer covers dark circles, tiny lines, and other skin imperfections
PACKED WITH GOOD-FOR-YOU BOTANICALS: Ginseng, vitamin E, and chamomile condition and moisturize skin
SAFE FOR SENSITIVE SKIN: Fragrance-free, hypoallergenic formula tested by dermatologists

RESTORE & ILLUMINATE: e.l.f. Flawless Finish Foundation is a lightweight liquid foundation that naturally blends into skin (and hydrates while you’re at it) to help improve uneven skin tone and texture. The shade Buff is light with peachy undertones.
ALL-DAY WEAR: This highly blendable and buildable formula goes on smooth as silk, providing medium-to-full coverage and weightless all-day wear. Added perks: it’s oil-free and supercharged with glycerin to hydrate and soften your skin.
SEMI-MATTE FINISH: This oil-free foundation blends into skin for a beautiful semi-matte satin finish that lasts all day long and is perfect for all skin-types.

Infused with Squalane for optimal hydration, perfect for all skin types.
Velvety texture glides effortlessly over the skin, smoothing over imperfections for a poreless effect and the ultimate grip on your makeup.
Apply a thin, even amount to moisturized skin prior to makeup application and allow to set for 30 seconds before applying foundation.

SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft-focus effect for a smoother complexion.
FOR ALL SKIN TYPES: Our Power Grip Primer’s formula goes on clear and colorless, making it the ideal makeup application base for all skin types and skin tones.
MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.